How do CPG companies stay ahead of disruption?

2018-11-14T14:24:05+00:00

CPG companies are facing more competition than ever before. Online-only or subscription based entrants are taking market share from more established brands. In this webinar, Lauren Fernandes, Manager, Strategy & Analytics of Nielsen and Andrew Duguay, Sr. Economist of Prevedere will provide insights on how CPG companies can stay ahead of disruption and reclaim market share.

Retail Holiday Outlook for 2018

2018-11-13T17:50:33+00:00

In this webinar, Andrew Duguay, senior economist & data scientist at Prevedere, and Marie Driscoll, Founder, Chief Analyst and CEO of Driscoll Advisors, will discuss the midsummer inflection point and accompanying indicators that will be key to predicting the degree of this holiday season’s robustness.

The Impact of Wage and Income on CPG Sales

2018-07-17T16:37:59+00:00

CPG companies are experiencing significant disruption in their industry. Andrew Duguay discusses how certain external factors such as income and wages can play a role in how often a consumer buys a product, how much they buy, or if they switch to less expensive alternatives.

Evolution in Consumer Goods Forecasting

2018-02-07T22:00:46+00:00

Jordan Rost, VP of Consumer Insights at Nielsen, and Danielle Marceau, Sr. Economist at Prevedere, discuss how using category sales data, cognitive computing, and predictive modeling can provide unprecedented insight to future demand.